Dell: Lifecycle Approach to Sustainability

Green, it's everywhere these days.
綠色意識，充斥在現今地社會。

From the food we eat to the products we use, customers want to be more environmentally friendly and companies are responding.
從我們吃的食物到使用的產品，消費者想要有對環境更加友善的消費行為，而企業也與之反映在產品上。

In fact, the number of products marketed as green has exploded.
事實上，被標記為「綠色」的產品已經爆炸性的提升。

Growing by more than 200 percent in just 2 years.
在短短兩年內就成長了超過200%。

But environmental responsibility is about more than just creating a new green product or starting an eco-friendly initiative.
但環境責任不僅僅是創造一種新的綠色產品或啟動一項環保倡議。

It's about incorporating sustainability into every aspect of what you do.
它是關於將永續發展的觀念帶入生活中的每個層面。

At Dell, this means a lifecycle approach with programs and initiatives that reduce environmental impact at every stage.
對 Dell 而言，這意味著一種生命週期方法，其中包含可在每個階段減少環境影響的規劃和計畫。

It all begins with design.
這一切始於設計。

Dell works to meet eco label standards like Energy Star and epeat for many products, focusing on energy efficiency, recyclability and smart material choices.
Dell 使用符合能源標章如 Energy star、epeat 的標準來製作產品；專注於能源效率，可回收性和更聰明的材料選擇。

In a single year, Dell shipped over 7 million pounds of post-consumer recycled plastic and select monitors and systems.
在一年內，Dell 送出了超過700萬磅的消費後再生塑料和被篩選過的螢幕和主機。

That's the equivalent of over 260 million recycled water bottles.
這相當於超過2.6億個可回收水瓶。

The next step is to build responsibly.
下一步是建築環境負責化。

Dell purchases enough renewable energy to meet approximately 21 percent of its global energy needs, including 100 percent of the energy needs of Dells Texas headquarters and six other facilities around the world.
Dell 購買了足夠的可再生能源，以滿足全球約21％的能源需求，包括Dell 於德州的總部和全球其他六家工廠的100％能源需求

When a product is ready to ship, Dell reduces waste by shrinking product packaging and working to consolidate multiple products in one box. 
當產品準備出貨時，Dell 透過縮小產品包裝並在一個盒子中裝入多種產品來減少浪費。

Much of Dells packaging and cushioning can be recycled curbside and use this material such as sustainably harvested bamboo, and post consumer plastics made from recycled milk jugs and detergent bottles.
大多數 Dell 的包裝和填充物都可以直接回收，並使用這種可持續性的材料，如可持續獲得的竹子，以及由回收牛奶壺和洗滌劑瓶製成的一次性塑膠製品。

The environmental impact during a customer's use is also important.
消費者使用的過程中對環境的影響也很重要。

Dells fresh air servers can operate at higher temperatures.
Dell 的 fresh air 伺服器可以在高溫環境下運作。

Sometimes without the need for power-hungry cooling equipment.
有時甚至不需要耗能的冷卻系統。

And through Dells virtualization services, customers can consolidate servers to further save on energy and lower costs.
通過 Dell 的虛擬化服務，客戶可以整合伺服器，進一步節省能源並降低成本。

In one case, taking a company from 135 data centers down to just four.
舉一個成功的案例，將一家公司從135個數據中心減少到只有四個。

After a product has reached the end of its life, Dell makes it easy for customers to recycle.
在產品達到使用壽命後，Dell讓客戶可以輕鬆做回收。

Dell offers global business recycling in over 35 countries.
Dell 提供企業回收服務於超過個國家。

And today, its customers have helped to recycle or reuse more than 600 million pounds of e-waste, the equivalent weight of 1,000 jumbo jets.
今天，客戶們已經幫助回收或再利用了超過6億磅的電子垃圾，相當於1,000架大型噴氣式飛機。

Recycling starts the process again.
回收過程可以被再次啟動。

As Dell looks to incorporate recycled materials into the design of new products, this lifecycle approach to environmental responsibilities shows why, to Dell, Green is more than a catchphrase.
由於 Dell 將再生材料納入新產品的設計中，這種環境責任的生命週期方法表明，對 Dell 而言，「綠色」不僅僅是一句流行語。

It's about helping our customers do more while consuming less.
這是為了幫助我們的客戶做更多，同時減低消費。

For more information contact your Dell representative, or visit us online at " dell.com/environment."
有關詳細信息，請與您的 Dell 公司代表聯繫，或通過「dell.com/environment」查詢我們。

Dell powering the possible
Dell，為更多可能性充能。

 

Copyright Announcement: The above videos are  from the official Youtube channel of the organization. Dell: Lifecycle Approach to Sustainability https://www.youtube.com/channel/UCkq6cdw5N2b2FbdCJtiu01g . The videos we selected are all publicly available on the official channel, and we do not own the copyright of these videos. Our work on Chinese translation for this film is free for the 1.2 billion audiences in Mandarin Chinese around the world to watch and learn SDGs and SROI advertising campaigns.